What does 'audience analysis' help a communicator achieve?

Audience analysis is crucial for a communicator as it allows them to understand the audience's needs, interests, preferences, and backgrounds. This understanding facilitates effective communication because it enables the speaker to tailor their message to resonate with the audience. By recognizing what the audience values and expects, a communicator can adjust their content, style, tone, and delivery to make it more engaging and relevant. Engaging with the audience based on their specific characteristics not only enhances comprehension but also boosts the likelihood of a positive response. The other choices, while important aspects of communication, do not directly connect to the primary purpose of audience analysis, which is fundamentally about understanding the audience to optimize the communication process.